Brands
A Wide range of Food and Non-Food Products. Crescent General Trading has built up a reputation as a reliable distribution partner and entered strategic tie-ups with over 20 established FMCG brands.
Distribution Span
RETAIL
RETAIL
Crescent General Trading has built up a reputation as a reliable trading partner and entered strategic tie-ups with established FMCG majors like Weikfiled, America’s Choice, Freshly, Orinex etc.
HORECA
HORECA
HORECA is our specialised division that serves the needs of hotels, restaurants, and caterers by delivering a diverse range of over 1500 products. These products comprise food brands such as Orient Gardens, Freshly, Peep, Makati, and non-food brands including Orinex and Box.
SALON
SALON
Our SALON segment focuses on providing grooming and styling products such as beard cream, face wash, face serums, face packs, hair oil, hair colour, shampoo, and a variety of other options.
A Nikai Group
Company
Crescent General Trading is the FMCG Business unit of NIKAI Group of Companies that specializes in Distribution of a vast range of globally reputed Consumer Goods across all channel customers in UAE market.
Since
1987
2000+
Stores
across UAE
500+
Products
Work With Us
In Nikai Group of Companies, we believe that our employees are our most valuable asset. We are a globally diversified company with visionary leadership that provides a bright future for growth with a nurturing and rewarding work environment that fosters professional as well as personal development.